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Explore the new range


Different riding styles require different bikewear styles, so your first consideration is where and how you want to ride. TRAZE is our Allmountain/Trail line. SCRUB the perfect match for Enduro/Downhill and SEEK the ultimate surf inspired Freeride line. Find your style to best express your Surfing Trails!

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Sign up to our newsletter and join the ION crew! Be the first to know about new products, deals, team riders and everything that makes ION an experience.


Your Benefits: 

  • 10% Welcome discount on your first order
  • Exclusive early access to special campaigns
  • Exclusive content like tutorials, videos and behind the scenes impressions


About ION

ION is a brand run by passionate people, whose first love was watersports. Launched back in 2004, we initially focused on wetsuits & neoprene products for the international surf, kite and wakeboard scene. ION's unique combination of high quality products wrapped in a progressive style and design found fans all over the world. Since 2013 we are taking the same approach to the slopes – because our second, big love has always been mountain biking.

In the end, we just love to shred. No matter what kind of board or bike we ride. This mindset is reflected in our brand philosophy: ION is about challenging yourself, experiencing nature and feeling the force of gravity. Therefore we develop gear that is not only smart and innovative, but also transforms our passion into a unique design.




You rely on our gear every day. That is why it was designed to withstand years of use and is ready for more. ION products are made from durable and innovative materials, opted by approved suppliers to save our playgrounds.


At last it is about extending our products' lifecycles and we believe less consumption is more for the planet. Nevertheless, building sports gear will always have an environmental footprint.


Therefore, we see it as our mission to counteract the development of environmental pollution by doing our best to keep the sea and air clean and our earth healthy.




It doesn't matter whether you're a rookie or a pro, whether you're a weekend warrior or a seasoned veteran! It doesn't matter what action sports you love the most and where you ride! We are: United by stoke! #ionbike


10% welcome discount

Join the ION Crew and get 10% welcome discount!

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